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🌱 Sustainable e-commerce in Germany: how brands combine profit and responsibility

In German e-commerce, the main advantage is increasingly not the speed of delivery, but a responsible approach to the environment and ethics. For buyers, it is not only what they buy, but also how it is made, delivered and packaged.
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Direction
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How Ukrainian Retailers Use AI to Improve Business Processes

Ukrainian retailers are actively using artificial intelligence (AI) to improve various aspects of their business, including customer service, marketing, logistics and internal processes.
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Retail
3
minutes to read

Top 5 Global Retail Innovations in 2024

Retail in 2024 continues to undergo significant transformations under the influence of technology and changes in consumer behavior. The innovations that have appeared on the scene this year not only improve the convenience of shopping, but also change the very essence of the interaction between buyers and sellers. Consider the five most important innovations in retail for 2024.
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Retail
4
minutes to read

Analysis of the features and differences of private labels in Poland and Ukraine

In the retail world, proprietary brands (private label) play a key role, exerting a significant impact on consumer preferences and the competitive environment. The markets of Poland and Ukraine are no exception, and the analysis of their features and differences in the use of WTM becomes important for understanding the dynamics and prospects of development.
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